One trend that we sincerely hope is here to stay is sustainable fashion. Well ahead of the curve – and making recycling chic right from the get go – is Vestiare Collective co-founder Fanny Moizant. She started the business in her Paris apartment, having realised the gap in the market for simplified luxury second hand shopping. Fanny now divides her time between Hong Kong, where she lives with her husband and two daughters (can you just imagine the dress ups those two must have?) and, well, the rest of the world. We caught up with her to talk through her beauty cabinet must haves, an ingenious makeup tip, the joys of avo toast and the weekly indulgence she never passes up.

“My take on beauty is definitely minimalist – I’m a firm believer in less is more.

I think when it comes to beauty it’s all about finding the right products for your skin and then sticking to things that work for you. Don’t get caught up in the latest skincare trend as it may not work for you.


I am fastidious about taking care of my skin, but I keep things as simple as possible.

My morning routine starts with Zinc lotion from Granion [Ed. note: not available in Australia] and Joëlle Ciocco cream [Ed. note: not available in Australia], which I massage in with a 3mm jade roller.

In the evening, I use Joëlle Ciocco makeup remover [Ed. note: not available in Australia] or La Roche Posay Toleriane makeup remover. Then I exfoliate using an AHA glycolic acid. I finish with Caudalie Premier Cru Multi-Purpose Facial Oil and again use the Joëlle Ciocco cream.

I tend to wear the same makeup look each day.

I like to use YSL Touche Éclat, YSL mascara, MAC black eyeshadow, Estee Lauder X Victoria Beckham bronzer in Terracotta [Ed. note: discontinued], Glossier cloud paint [Ed. note: not available in Australia], and finish up with RMS Living Luminizer. When I am tanned I use the Elle Effect tan mousse so that my face matches my body. I love it so much.

When it comes to night time I keep the same look but just add a bit more eyeshadow, bronzer and blush.

My favourite way to approach makeup is to enhance my eyes, as I do not wear lipstick.

I recently learned a new trick of drawing a line with black eyeshadow – this is super simple but gives a very natural look. It really brightens the eyes.

I have always known I would do something creative. I come from a family of entrepreneurs, so it’s in my blood.

I have always loved and been inspired by fashion, as my mother owned and ran a fashion boutique where I helped out and learned the business. I then worked at different fashion brands including John Galliano, Dim and Mexx. I did a business degree and went on to work in marketing before I had my two daughters, but I knew I wanted to do something different.

It was around the time of the recession and I remember seeing bloggers selling luxury items on their blogs – there was just no simple way to buy second hand fashion.

I studied fashion marketing in 2007 at the Institut de la Mode in Paris, then decided to launch Vestiaire Collective in 2009 from my apartment. I worked with five business partners who were each experienced in their own fields, including styling, logistics and business development.

Given the real void in the market, we decided to create a dedicated platform for fashion lovers to buy and sell their pre-owned items in a smart, trusted way, and one in which the fashion was still inspirational… and voilà! Vestiaire Collective was born.


I am constantly inspired by my team and from meeting new faces around me.

I feel so lucky to be able to work with an amazing team made up of passionate people who come from different backgrounds and cultures.


My own style is classic chic with a twist.

My favourite designers include Celine, Haider Ackermann, Jacquemus and Ellery.

My go to treatment is a facial in Paris, from one of the excellent therapists at Joëlle Ciocco.

My therapist usually comes to my hotel and gives me a unique treatment using essential oils and deep tissue massage.


I love a good workout, so for me my favourite forms of relaxation include Pilates and TRX.

And one of my favourite indulgences is my weekly massage at home in Hong Kong every Sunday evening with my beloved masseuse Janet.


I try to avoid processed sugar in any shape or form.

My diet consists of a lot of vegetable, fruits, and proteins to last me throughout the day.

My favourite breakfast is avocado on toast or chia pudding, and I love all of the Deliciously Ella recipes.


I simply didn’t care about beauty standards when I was growing up. Being beautiful has always been about being healthy for me.

My mother always emphasised how important it was to eat well and get enough sleep. She also taught me to keep things simple, and to use as few products as possible. I did steal one of her favourite products one day, her Coco Chanel perfume, and accidentally poured half of the bottle on the floor. I tried to add water to the bottle to top it up so my mum wouldn’t notice but then the liquid turned white!

My grandmother is definitely my greatest beauty influence. Again, she keeps things simple. She has used the same Clarins cream her whole life and at 90 years old she has amazing skin with very few wrinkles.

My grandmother and mother are both excellent examples of ageing well and I am embracing it more as I get older. We need to remember that ageing is also about becoming more confident and knowing what works for you and what doesn’t.”


Story by Zoe Briggs.

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