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Celeste Barber and Storm using the makeup tools by BOOIE x ByStorm — ergonomic grip for accessible beauty

The Accessible Beauty Tools That Are Changing the Game

Q: What are the best makeup tools for people with a disability or limited mobility? A: BOOIE x ByStorm’s new accessible beauty tools — Betty and Margie — are silicone grip-friendly applicators designed with the disability community to make makeup easier, bolder, and more empowering for everyone. inclusive beauty for disabled people What happens when a comedian, a beauty disruptor, and a designer with lived experience of disability walk into a product lab? You get Betty and Margie — the makeup tools that are redefining what it means to be inclusive in beauty. The BOOIE x ByStorm collab isn’t just pretty packaging. It’s functional, fabulous, and finally — accessible.

Q: What are the best makeup tools for people with a disability or limited mobility?

A: BOOIE x ByStorm’s new accessible beauty tools — Betty and Margie — are silicone grip-friendly applicators designed with the disability community to make makeup easier, bolder, and more empowering for everyone

As Celeste told us when she launched BOOIE Beauty – she wanted her makeup to be easy for everyone. And now shined her light on an oft-ignored segment of society with the viral BOOIE x ByStorm makeup tools.  Designed for people with limited grip, sore wrists, or disability, they’re smart, soft, and surprisingly chic.

Betty and Margie accessible makeup tools on coloured background — silicone ergonomic beauty applicators

What is BOOIE x ByStorm?

This groundbreaking partnership sees BOOIE Beauty — known for its bold, body-positive aesthetic — join forces with adaptive beauty brand ByStorm to launch a first-of-its-kind accessible tool range. Together, they’ve created Betty, a rounded grip accessory, and Margie, a paddle-shaped tool — both crafted from soft, moulded silicone and designed to be easier to hold, press, and glide.

The collab was born from lived experience. ByStorm founder Storm, who lives with mild cerebral palsy, faced challenges applying makeup after breaking her dominant hand. 

“I remember sitting on the bathroom floor defeated after trying to do my makeup for the first time and giving up,” says Storm. “I felt embarrassed, like a failure, and honestly guilty that I never thought deeply enough about makeup & accessibility to realise that someday, it might impact me too. I felt a lot of shame realising that people with more complex disabilities than mine can’t use makeup at all because of how it’s designed, yet here I am crying on my bathroom floor.” 

So, she did what anyone with ADHD hyperfixation and entrepreneurial spirit would do:  “I bought a 3D printer, taught myself how to 3D model, spent all of my savings, developed prototypes, tested those prototypes, had my designs torn to shreds, and then started the process all over again until I landed on Betty & Margie!” 

Storm Menzies is the disability advocate and passionate entrepreneur behind bystorm she is demonstrating her creation with Celesta Barber

Storm, who has worked in the NDIS space for over a decade before she founded her brand ByStorm, doesn’t sugarcoat the reality: the world — and the beauty industry — wasn’t built with disabled people in mind.

From inaccessible makeup packaging to cafes with “small steps” that may as well be cliffs, the barriers are everywhere.

“Disabled people miss out on experiences that build confidence and connection, not because of their bodies, but because the world was never designed with us in mind.”

Celeste Barber juggling disco balls

Why Celeste Barber Is Supporting It

Comedian and BOOIE founder Celeste Barber didn’t just lend her face to the launch — she backed it financially and philosophically.

“I created Booie because I wanted to include everyone back into the beauty conversation, I feel that it has become elitist over the years and I want my audience to feel seen and valued and celebrated at every stage of their life, no matter who they are, ” explains Celeste.

“When it came to accessibility, I had a lot to learn, then I met Storm and realised I needed to change the way we were approaching accessibility. So, I put my money where my very loud mouth is, If I’m creating something inclusive it needs to be inclusive for all, everyone, everybody.

I think it’s being overlooked because it’s not cool or sexy and the beauty industry has a tendency in shaming people into buying products. Thats not what BOOIE is about.

“Beauty should be fun and empowering that’s what we are striving for and now with our collaboration with By Storm I know we’re KICKING IT IN THE DICK!” 

Betty and Margie accessible makeup tools on marble background — silicone ergonomic beauty applicators

What Makes Betty and Margie Different?

Forget clunky “adaptive” tools that scream medical device. Or something that was clearly whipped up in a boardroom. These are cute. The colours pop. The design is universal. And they were designed with the disability community.  They were pressure-tested by hundreds of disabled users.

“Every curve, texture, and grip were tested with our community to make sure it worked in real life — not just in theory.”

Storm says that  in her research, she discovered some very natty workarounds from her community and some of the original hacks were genius: tennis balls, rubber bands, hot glue.

But as Storm says: “We deserve design — not just DIY workarounds.”

Here’s what stands out:
Betty: A ribbed silicone sphere that hugs the whole hand — great for people with sore wrists, weak grip, or arthritis. Pairs perfectly with lipsticks or mascara tubes.

Margie: A sleek paddle you can press, hold, and glide — ideal for open-hand users or those with limited finger mobility. Bonus: she’s braille-labeled.

And for those with dexterity challenges? These aren’t just easier — they’re empowering.

Celeste Barber and Storm having fun while applying makeup — inclusive beauty campaign imagery

Why Celeste Barber and ByStorm Are Championing Accessible Beauty

“It’s like we’re invisible.”

Storm doesn’t sugarcoat the reality: the world — and the beauty industry — wasn’t built with disabled people in mind. From inaccessible makeup packaging to cafes with “small steps” that may as well be cliffs, the barriers are everywhere.

“Working with Celeste has been surreal. She got it instantly. She didn’t see ByStorm as some charity project; she saw it for what it is – a game-changing design that the beauty industry has ignored for far too long.

I’ve been told more times than I can count that ‘there’s no market’ for accessible beauty, that ‘disabled people just don’t need makeup’. Celeste backing us before we even had finished products felt like someone saying, “I see you. I see what you’re building, and it matters.”

She never asked once about the market size or profitability. She, like me, couldn’t live with the feeling that people would be excluded from the joy of makeup and wanted to do something about it.”

For Celeste, the feeling is clearly mutual.

“I can’t believe how lucky I am to be working with Storm,” she says. “What an incredible woman! It chokes me up to think that this will be the first time that so many people will have the chance to not only access beauty products but have them specifically designed for their needs. Its LONG overdue and I can only hope more progress is made in the beauty space and I’m beyond stoked that Booie and By Storm are paving the way.”

“Disabled people miss out on experiences that build confidence and connection, not because of their bodies, but because the world was never designed with us in mind.”

The Moment That Changed Everything

On set, Storm shared a story that stuck with Celeste:

“Her friend told her, ‘Those things aren’t made for us. We’re not supposed to feel beautiful.’ That killed me.”

Celeste’s takeaway?

“We have a responsibility to look after, celebrate and empower everyone. And now that Storm has so bravely and gracefully created products to help that cause, how can you not do something?” 

I hope this is the start of a real change in the beauty industry, not just a trend or fad but real change.

As for Storm?  Celeste’s support feels like a giant, glittery, lipstick-shaped middle finger to an industry that has excluded us for too long. Personally, it makes me feel like we really can change the face of beauty – and that accessibility will finally become the standard, not the exception.

This launch isn’t just about beauty. It’s about dignity, autonomy, and making everyday moments — like swiping on lip gloss — more joyful. It’s also a blueprint for how brands should co-design with, not just for, disabled communities.

Close-up of Margie adaptive paddle tool with braille label — BOOIE x ByStorm inclusive beauty design

Where Can I Buy Them?

Betty and Margie are available now at booie.com for $45 each, with free worldwide shipping. They can be used with BOOIE’s cult favourites like the You’re Welcome Mascara or Bring Back The Bush Brow Gel — but they’ll work just as well with whatever’s already in your beauty bag.

our Quick Guide to Accessible Makeup Tools

Q: What are adaptive makeup tools?

A: Beauty tools designed for people with disabilities, arthritis, or limited mobility, making application easier and more inclusive.

Q: Who created Betty and Margie?

A: Storm, founder of ByStorm Beauty, in collaboration with BOOIE.

Q: Are they suitable for everyone?

A: Yes — whether you have a disability or just prefer ergonomic tools, they work for all hands.

Q: How much are they and where can I get them?

A: $45 each at booie.com, with free worldwide shipping.

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